Slim Jim and AMC's "The Walking Dead" Bring Fans Show-Inspired "Carnage Asada" Flavor

The Walking Dead Slim Jim Products and Sweepstakes Prepare Fans for Epic Season 5

OMAHA, Neb.--(BUSINESS WIRE)--Oct. 9, 2014-- Slim Jim®, a brand of ConAgra Foods, is snapping into a licensing partnership with AMC’s The Walking Dead just in time for the highly anticipated season 5 premiere on October 12. Now through April 6, 2015, fans can purchase temporarily renamed “Carnage Asada” Slim Jim Steakhouse Strips. Fans can also enter to win a trip for two to San Diego to meet the show’s cast and a year’s supply of Slim Jim snacks.

Enter at amc.com/DeadMeet and Win The Walking Dead Cast “Meat” Up

• A trip for two to meet the cast of The Walking Dead in San Diego and enjoy Slim Jim snacks for a year.
• Weekly winners will receive a copy of The Walking Dead Season 4 on DVD and Battleground: The Walking Dead, a plug-and-play video game by Jakks Pacific.

“Slim Jim’s bold flavor pairs perfectly with AMC and The Walking Dead,” says Jill Dexter, brand director for Slim Jim. “In a post-apocalyptic world or in your living room, it’s important to be prepared with the right snack and our Carnage Asada Steakhouse is just that.”

Now In-Store and Online: Specialty marked The Walking Dead and Slim Jim Products

Shoppers can purchase specially marked Slim Jim products until April 6, 2015. Limited-edition packaging will be featured on SlimJim.com, at Walmart and at AMC’s ShopTheWalkingDead.com and Amazon.com.

Survive this season’s The Walking Dead or learn more about Slim Jim products by visiting http://www.amctv.com/shows/the-walking-dead or SlimJim.com.

*NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 UNITED STATES (D.C.) 13 YEARS AND OLDER. VOID WHERE PROHIBITED. Sweepstakes ends 4/6/15. For Official Rules, prize descriptions and odds disclosure, visit http://amc.com/DeadMeet. Sponsor: ConAgra Foods, Inc., 1 Conagra Dr, Omaha, NE 68102

ABOUT SLIM JIM

Slim Jim is the No. 1 brand of meat sticks. The brand offers a variety of snack items, including meat sticks, beef jerky, beef steak, and beef and cheese and is available in a variety of flavors at convenience, grocery and mass stores. The brand offers a one-of-a-kind snacking experience, with its intense spicy flavor and snap that consumers love. For more information, please visit http://www.slimjim.com or http://www.facebook.com/slimjim.

ABOUT CONAGRA FOODS

ConAgra Foods, Inc., (NYSE:CAG) is one of North America's largest packaged food companies. Its balanced portfolio includes consumer brands found in 97 percent of America’s households, the largest private brand packaged food business in North America, and a strong commercial and foodservice business. Consumers can find recognized brands such as Banquet®, Chef Boyardee®, Egg Beaters®, Healthy Choice®, Hebrew National®, Hunt's®, Marie Callender's®, Orville Redenbacher's® popcorn, PAM®, Peter Pan®, Reddi-wip®, Slim Jim® beef jerky, Snack Pack® and many other ConAgra Foods brands, plus food sold under private brand labels, in grocery, convenience, mass merchandise, club and drug stores. ConAgra Foods also has a strong commercial foods presence, supplying frozen potato and sweet potato products as well as other vegetable, spice, bakery and grain products to a variety of well-known restaurants, foodservice operators and commercial customers. ConAgra Foods operates ReadySetEat.com, an interactive recipe website that provides consumers with dinner ideas and more. For more information, please visit us at www.conagrafoods.com.

ABOUT AMC

Whether commemorating favorite films from every genre and decade, or creating acclaimed original programming, AMC brings to its audience something deeper, something richer, Something More. The network reigns as the only cable network in history ever to win the Emmy® Award for Outstanding Drama Series four years in a row with “Mad Men,” and six of the last seven with current back-to-back honoree, “Breaking Bad.” The network boasts the most-watched drama series in basic cable history and the number one show on television among adults 18-49 for the last two years with “The Walking Dead.” AMC’s original drama series include “Mad Men,” “Breaking Bad,” “The Walking Dead,” “Hell On Wheels,” “Turn,” “Halt and Catch Fire” and the forthcoming “Breaking Bad” prequel, “Better Call Saul.” AMC also explores authentic worlds with bold characters through its slate of unscripted original series like “Talking Dead,” “Comic Book Men,” “Game of Arms” and “4th and Loud.” AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, SundanceTV, and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile. AMC: Something More.

ABOUT THE WALKING DEAD

The Walking Dead returns for its fifth season on Sunday, October 12 at 9pm ET/PT. The series is the first cable drama in television history to beat all the fall broadcast shows in adults 18-49. Based on the comic book series written by Robert Kirkman and published by Image Comics, The Walking Dead tells the story of the months and years after a zombie apocalypse and follows a group of survivors, led by sheriff Rick Grimes, who travel in search of a safe and secure home. The series stars Andrew Lincoln, Norman Reedus, Steven Yeun, Lauren Cohan, Chandler Riggs, Melissa McBride, Emily Kinney, Danai Gurira, Chad L. Coleman and Sonequa Martin-Green and is executive produced by Scott M. Gimple, Robert Kirkman, Gale Anne Hurd, Greg Nicotero, David Alpert and Tom Luse.

Source: ConAgra Foods, Inc.

ConAgra Foods, Inc.
Jonas Paretzkin, 630-857-1405
Jonas.Paretzkin@conagrafoods.com
or
Lauren Schirippa, 312-240-3129
Lauren.Schirripa@edelman.com